A new retail location opened Saturday at World Premiere Plaza, situated near The Twilight Zone Tower of Terror attraction in Walt Disney Studios Park (soon to be renamed Disney Adventure World). The boutique was created through a collaboration between Walt Disney Imagineering Paris and the Design & Delivery teams.
The shop occupies a transitional space between World Premiere Plaza and Adventure Way. According to Sébastien Dhainaut, Set Designer at Walt Disney Imagineering Paris, the location’s design reflects its positioning. “We designed this place so that it would be thematically consistent with World Premiere Plaza, while also fitting naturally with Adventure Way, as it sits right at the junction between the two,” Dhainaut explained. He noted that flower shops were historically common in theatre districts and near parks during the era that inspired the design.
The building features Spanish Revival architecture, with terracotta roof tiles complementing the nearby Hollywood Tower Hotel. Design elements include an Art Deco-inspired trompe-l’oeil mural on one façade wall and blue-green mosaic tiles on the pediment that coordinate with local streetlamps and Adventure Way structures. The exterior landscaping incorporates period-appropriate plants including cypress trees, Mexican orange blossom, and lavender. The rear of the structure displays weathered finishes meant to represent a delivery area from the 1930s.
Interior design elements draw from 1930s aesthetics, featuring limewashed walls, red-tinted wooden beams, and opaline and glass light fixtures. Merchandise displays include Oriental vases, flowers such as lilies and peonies, and traditional florist implements. Decorative touches include a poster depicting the language of flowers and miniature wooden sailing boats referencing period recreational activities.
The shop’s backstory references three sisters who originally operated a florist at the location, with photographs and newspaper clippings displayed as part of the theming. One clipping mentions a bouquet delivery to The Hollywood Tower Hotel before its fictional closure.
The boutique opened to guests on January 31, 2026.
